At WordWrite Communications, we pride ourselves on telling our clients' great, untold stories. Now with the influx of new media tools online, we are on the cutting edge of utilizing these tools to help our clients tell their stories digitally. Our experience stems from using these online channels first for our agency to learn the craft, then implementing our success into strategies for our clients. Our experience includes:
Facebook
From a continuing care retirement community to an information technology company, WordWrite has helped our clients identify their niche, online audience to tell their story on the Facebook platform, where they can share photos, links, happenings and more. Examples:
WordWrite Communications
Family Eye Care
Dismas Charities
The Skin Center Medical Spa
QuickLift
Redstone Highlands
KIT Solutions
Twitter
Our client the Pittsburgh Business Group on Health uses its page to let its members know of upcoming events and initiatives, while Regency Transportation tweets local events that affect traffic conditions. When news or events break, Twitter is the essential tool in keeping followers in the know in an up-to-the-minute fashion — no matter what you are tweeting about. Examples:
WordWrite Communications
Family Eye Care
Pittsburgh Business Group on Health
Regency Global Transportation Group
Redstone Highlands Senior Living Communities
Flickr
Using photos enhances the digital storytelling experience. We've captured some events through Flickr to visually tell our story. Example:
WordWrite Communications
LinkedIn
LinkedIn is the essential social media tool in the B2B space. We help our clients utilize LinkedIn to make connections and develop business leads. We also help them get started by updating their company page. Examples:
WordWrite Communications
KIT Solutions
Pittsburgh Business Group on Health
YouTube
There's more to YouTube than cats playing pianos. We've assisted two clients in composing their online channels to put a voice and an image to the brand. Examples:
Redstone Highlands Senior Living Communities
The Skin Center Medical Spa
Foursquare
Location-based social networking is still new to WordWrite, but we've utilized it on our Facebook page and Web site, encouraging clients, prospects and interview candidates to "check-in" once they get here. Example:
WordWrite Communications
Ustream
In the summer of 2009, WordWrite participated in the first-ever #journchat LIVE, where seven cities live-tweeted and live-streamed the usually online event. Ustream was a big component of the evening as WordWrite helped represent the Pittsburgh area. For more information on the event, click here. Example:
WordWrite Communications
Want more? For social media "how to" documents and case studies, click the button below:
Image credit: http://www.uknetweb.com