"Before you are a leader, success is all about growing yourself. When you become a leader, success is all about others." — Jack Welch Effective leadership is under a microscope, …

The hope as the initial wave of COVID-19 spread across America in March was for the curve to flatten and cases be on the decline by August. As Yogi Berra …

As we enter the summer of 2020, Americans would be hard pressed to remember a time in the last half century that has featured more physical, emotional and economic chaos …

Today’s rapidly changing information cycle can either be a cure for bad news or make it worse. In the case of an epidemic (or likely pandemic) like the coronavirus, this …

A World Series victory would have come at the perfect time for the Houston Astros. The Washington Nationals instead played the role of spoiler in more ways than one. A …

My colleagues at WordWrite often joke about my unofficial role as an expert on famous film quotes. I’ve come by that title honestly — it’s no secret how much I …

Righteous indignation is now one of the hottest cottage industries in America. Today, it runs the gamut from decrying every piece of political news to shaming the United States women’s …

In an era filled with cries of “fake news,” it’s more important than ever to cut through the noise and clutter and discover what’s real. We pride ourselves on telling …

In any given year, we typically handle about 12 crisis situations for clients – 10 of which you will never hear about. Yet when it comes to the idea that there’s no …

The pioneering CBS newsmagazine “60 Minutes” might no longer be appointment viewing like it was during its first 25 years, when at least 20 million people tuned in each week …

In any given year, our WordWrite team handles more than a dozen crises. Most never see the light of day. A few are the kind that dominate the headlines. This …

At WordWrite, we’re hesitant to label ourselves strictly a “PR” agency, because that doesn’t describe the full scope of value we provide to our clients. If you need a label for …

“Spotlight” expanded nationwide this past weekend, accompanied by critical acclaim praising it as one of the best films of the year. I have to admit I’ve been disappointed in recent years …

News broke last week that advertising agency Mullen would close its Pittsburgh office in March. From an economic standpoint, the news is disappointing because businesses will lose a long respected …

Many prospective clients might consider media relations skills to be a table stake for any public relations agency. But what does media relations really mean for those prospects and to …

Despite a valiant effort the last few weeks, the Steelers have fallen short of the playoffs (again). That means hockey season is in full swing again, and its popularity in …

Like broken records, proponents and opponents of health care reform continue to parrot the same opposing views of the law to everyone within earshot. Most Republicans argue the Affordable Care …

A new Booz & Company survey of 550 CEOs and 325 C-Suite executives reveals that business leaders do not believe in their current approach and don’t think their employees or customers understand …

In the opinion of many, PBS is one of the last bastions of credibility in news and the program “Frontline” has served as a shining example of reliable reporting. That’s …

In my role as a media relations strategist, I talk to reporters almost daily about new, significant provisions of the Affordable Care Act (ACA). With so much information coming so …