by Paul Furiga, on Sep 1, 2021
A version of this blog post appeared previously on the Forbes Agency Council blog. As a consultant focused on uncovering, developing and sharing the great stories of our clients, I’m …
Read Storyby Paul Furiga, on Sep 1, 2021
A version of this blog post appeared previously on the Forbes Agency Council blog. Over the last decade, the field of brand marketing has discovered the power of storytelling. Today, …
Read Storyby Paul Furiga, on Sep 1, 2021
Throughout 2021, one of America’s most iconic companies is celebrating its 50th anniversary with a storytelling extravaganza. That’s only fitting, because Southwest Airlines has proved the power of what I …
Read Storyby Jeremy Church, on Apr 29, 2021
The principle of Occam’s razor suggests the simplest solution is almost always the best. Against the backdrop of an increasingly complex world where news is constantly changing, a recent report …
Read Storyby Paul Furiga, on Feb 8, 2021
To the sometimes frightening list of things that machines may do better than humans, university researchers are adding the art and science of storytelling. In my book, “Finding Your Capital …
Read Storyby Paul Furiga, on Jan 15, 2021
Get ready to hear a lot about the fabled “First 100 days” for about the next, oh, 100 days or so. So it goes any time a new president comes …
Read Storyby Jeremy Church, on Nov 25, 2020
As this past election revealed, we remain as divided as ever, entrenched on our respective sides of the political fence, often unwilling to even consider opposing viewpoints. Anyone who says …
Read Storyby Jeremy Church, on Sep 14, 2020
"Before you are a leader, success is all about growing yourself. When you become a leader, success is all about others." — Jack Welch Effective leadership is under a microscope, …
Read Storyby Erin Hogan, on Aug 17, 2020
There is a lot of digital clutter out there these days. I don’t know about you, but I’m growing tired of the countless webinars promising “the secret to X,” only …
Read Storyby Dan Stefano, on Aug 3, 2020
On March 7, 1965, the day that would be remembered as “Bloody Sunday” for the brutal attack against civil rights marchers on the Edmund Pettus Bridge in Selma, Ala., John …
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