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by Robin Rectenwald, on Sep. 8, 2020

Most organizations try to avoid crises. We run toward them. As go-to crisis communications experts, in any given year, we handle at least 12 major crises for businesses in a …

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Topics:public relationscrisis communicationsmedia communicationscrisis planning

by Jeremy Church, on Jul. 28, 2020

The hope as the initial wave of COVID-19 spread across America in March was for the curve to flatten and cases be on the decline by August. As Yogi Berra …

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Topics:crisis communicationscrisis planningcovid-19

by Robin Rectenwald, on May. 28, 2020

Most crises are predictable. While no one could have predicted the exact timing or severity of COVID-19, even a global pandemic had been predicted by experts for some time. As …

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Topics:crisis communicationsmessage pyramidcommunications strategycrisis planningmessaging

by Paul Furiga, on Apr. 10, 2020

It may be hard to imagine now, but some day the hashtags #COVID-19 and #coronavirus will describe a time in our past, rather than the unstable present. Recovery from the …

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Topics:crisis communicationscommunications strategycrisis planningpr strategycoronaviruscovid-19brand loyaltyreputation management

by Robin Rectenwald, on Mar. 30, 2020

In our last blog post, we discussed the three phases to responding in a crisis: stop the bleeding, win hearts and minds and restore reputation. For many companies, the first …

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Topics:crisis communicationscommunications strategycrisis planningpr strategycoronaviruscovid-19brand loyaltyreputation management

by Robin Rectenwald, on Mar. 18, 2020

In just a matter of days, COVID-19 has taken a toll on nearly all businesses. You’ve probably seen a variety of emails and social media posts giving company updates on …

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Topics:crisis communicationscommunications strategycrisis planningcoronaviruscovid-19

by Jeremy Church, on Mar. 3, 2020

Today’s rapidly changing information cycle can either be a cure for bad news or make it worse. In the case of an epidemic (or likely pandemic) like the coronavirus, this …

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Topics:crisis communicationsauthenticityauthentic storycrisis planningcoronavirus

by Hollie Geitner, on May. 18, 2018

Allegiant Airlines, the Las-Vegas based budget airline, is currently under fire after 60 Minutes aired an investigative report about poor safety ratings relating to its use of the MD-80 aircraft and centered …

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Topics:storypublic relationscrisis communicationscrisis planning

by Jeremy Church, on Apr. 13, 2017

In any given year, our WordWrite team handles more than a dozen crises. Most never see the light of day. A few are the kind that dominate the headlines. This …

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Topics:crisis communicationsclient servicecommunications strategycrisis planning

by Intern, on Mar. 23, 2017

There are two main aspects to every crisis situation that receive media attention: the initial event and then how it’s handled. As seen in the news lately, it can be …

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Topics:public relationscrisis communicationsmedia coaching and trainingmedia trainingcrisis planning

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