by Robin Rectenwald, on Sep. 8, 2020
Most organizations try to avoid crises. We run toward them. As go-to crisis communications experts, in any given year, we handle at least 12 major crises for businesses in a …
Read Storyby Jeremy Church, on Jul. 28, 2020
The hope as the initial wave of COVID-19 spread across America in March was for the curve to flatten and cases be on the decline by August. As Yogi Berra …
Read Storyby Robin Rectenwald, on May. 28, 2020
Most crises are predictable. While no one could have predicted the exact timing or severity of COVID-19, even a global pandemic had been predicted by experts for some time. As …
Read Storyby Paul Furiga, on Apr. 10, 2020
It may be hard to imagine now, but some day the hashtags #COVID-19 and #coronavirus will describe a time in our past, rather than the unstable present. Recovery from the …
Read Storyby Robin Rectenwald, on Mar. 30, 2020
In our last blog post, we discussed the three phases to responding in a crisis: stop the bleeding, win hearts and minds and restore reputation. For many companies, the first …
Read Storyby Robin Rectenwald, on Mar. 18, 2020
In just a matter of days, COVID-19 has taken a toll on nearly all businesses. You’ve probably seen a variety of emails and social media posts giving company updates on …
Read Storyby Jeremy Church, on Mar. 3, 2020
Today’s rapidly changing information cycle can either be a cure for bad news or make it worse. In the case of an epidemic (or likely pandemic) like the coronavirus, this …
Read Storyby WordWrite Staff, on May. 18, 2018
Allegiant Airlines, the Las-Vegas based budget airline, is currently under fire after 60 Minutes aired an investigative report about poor safety ratings relating to its use of the MD-80 aircraft and centered …
Read Storyby Jeremy Church, on Apr. 13, 2017
In any given year, our WordWrite team handles more than a dozen crises. Most never see the light of day. A few are the kind that dominate the headlines. This …
Read Storyby Intern, on Mar. 23, 2017
There are two main aspects to every crisis situation that receive media attention: the initial event and then how it’s handled. As seen in the news lately, it can be …
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