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    STORYTELLERS BLOG

by Dan Stefano, on Jan. 22, 2020

For those unacquainted with having a recorder in their face, a reporter rattling off rapid-fire questions at them, or the lights, cameras and uncomfortable actions of the media directed their …

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Topics:media relationsmedia coaching and trainingmedia traininginterviewing

by Hollie Geitner, on May. 22, 2019

Print newsrooms are shrinking. Just last month, the Cleveland Plain Dealer laid off a third of its unionized news staff. According to Pew Research, from 2008 to 2017, newsroom employment in the US …

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Topics:crisis communicationsmedia coaching and trainingkey message planmedia communications

by Hollie Geitner, on Dec. 22, 2018

The final days of the year feel like finishing a really great book. You can’t wait to see it all come together, yet you’re a bit sad the story is …

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Topics:media relationsinbound marketingsocial mediaWordWrite Communicationscrisis communicationsawardsstrategymedia coaching and trainingcontent marketingnon-profitbrand journalismpartnershipcontentinboundPittsburghholidaysnew year2018year in reviewinfographic

by Intern, on Mar. 23, 2017

There are two main aspects to every crisis situation that receive media attention: the initial event and then how it’s handled. As seen in the news lately, it can be …

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Topics:public relationscrisis communicationsmedia coaching and trainingmedia trainingcrisis planning

by Erin Hogan, on Jul. 8, 2015

After what can only be described as an evasive interview between former NBC Nightly News anchor Brian Williams and Today Show host Matt Lauer, we are reminded of how proper media training can truly make or …

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Topics:media relationspublic relationsmedia coaching and trainingmedia training

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